Your website forms
Paste one line of code on your site and every contact form comes in as a lead, with the page and the ad or search that brought them.
CRM · Lead follow-up
A small business CRM that answers every lead in seconds
Leads from your website, your ads and your phone in one place. The first reply goes out within seconds, an AI assistant answers their questions and books the meeting, and a simple pipeline shows who's next. Included in every plan.
Every lead in one place
Wherever a lead comes from, it lands in GroundReach with where it came from.
Ad lead forms
Leads from your Facebook and Instagram lead forms arrive by themselves, matched to the campaign.
Calls, walk-ins and referrals
Add a lead or log a call by hand, with where it came from, so the source report covers everyone.
Your existing CRM
Import a HubSpot list, Zoho view or GoHighLevel tag, and optionally send stage changes back to it.
Speed to lead: answer in seconds
The first business to reply usually wins the job. GroundReach replies for you within seconds, in the words you approved.
An instant first text
Seconds after the form, the lead gets the text you approved, from GroundReach's number or your own Twilio. Quiet hours and STOP are handled for you.
Follow-up emails you approved
A short sequence from your own mailbox that stops the moment they reply.
After hours and no answer
A holding text when you're closed, and up to three reminder texts if they don't reply.
Alerts for hot leads
An instant email when a lead comes in, so you can call while they're still interested.
An AI assistant that answers for you
Switch it on and it answers your leads' texts and emails, from what you've approved and nothing else.
Answers from your own knowledge
Your questions and answers, your website and the documents you add. It never makes up prices or promises.
Asks your qualifying questions
Up to five questions you choose, so you know who's worth a call before you pick up the phone.
Offers times to meet
It suggests times from your own booking page and confirms the meeting with a calendar invite.
Hands over to you
On the topics you choose, it tells the lead a person will reply and alerts you.
A pipeline you can actually keep up to date
Simple stages, everything about a lead on one page, and an inbox for the ones waiting on you.
Pipeline
New, Contacted, Meeting booked, Meeting held, Qualified, Won and Lost. Drag a lead along, set its value and owner, and say why it was lost.
One conversation per lead
Every email and text with them, automatic or written by you, with their replies, oldest first.
Inbox
Leads who replied and are waiting for you, newest first, with what's unread.
Tasks, notes and scoring
The next step with a due date, notes for the team, and a score from what the lead told you and your past wins.
Part of the whole loop
The CRM isn't a separate tool. The same leads come from the campaigns GroundReach plans and the website it helps you fix, so you can see which searches, ads and pages bring the customers who buy, not just the clicks. Qualified and won leads are counted on your results.
Questions about the CRM
What is the best CRM for a small business?
One your team will actually use: every lead in one place, a fast first reply, simple stages and a clear next step. GroundReach is a small business CRM built into your marketing, so leads from your website, ads and calls arrive with their source and get answered in seconds.
What is speed to lead?
The time between someone enquiring and your first reply. The faster it is, the more of those enquiries become customers. GroundReach sends your approved first text and email within seconds, and shows your median response time.
Is there a CRM for small businesses in Australia?
GroundReach is built in Australia for businesses and agencies in Australia and the United States. Prices are in Australian dollars, and every plan includes the CRM, follow-up by email and text, and texts through GroundReach's number.
Can I keep my current CRM?
Yes. Import leads from HubSpot, Zoho or GoHighLevel, and optionally send stage changes back, so your CRM stays the record your team already uses.
Will the AI assistant say things I haven't approved?
No. It answers only from the knowledge you approved: your questions and answers, your website and your documents. On anything else, or on topics you mark for a person, it hands the lead to you.